just used this spearmint version over the weekend -- was a friend's -- and it was fantastic. great clean feeling. would definitely use alongside my regular "kiss my face"

I can't say enough about the cinnamon clove! it's by far the best toothpaste I've ever used. It's the only one i'll buy. Finding it now at walmart for about $4, costs more at whole foods or other specialty stores, but it's worth paying the extra.

I first forayed into the realm of natural products with body care products, such as this oral care toothpaste from Tom's of Maine. I have to admit that I've been hooked on this product and many other natural care products, not only for their eco-chicness, but also for how well they work in comparison to commercial brands!

This toothpaste is an opaque gel and smells phenomenal (I highly recommend the cinnamon-clove). While brushing, this product produces a very nice foaming action that gets into all the areas of your teeth and helps to remove surface stains while deep cleaning between teeth to leave your breath fresh and clean. Since this product uses natural silica gel, instead of clay, as the abrasive for cleaning your teeth, there is no caking feeling after rinsing. Additionally, all ingredients in this product are explained in terms of purpose and origin on the side of the box. This means that you will know exactly what you are buying and where everything came from prior to use.

I've tried lots of different types of toothpaste and this is the only product that I've used I actual feel works and want to buy again!

For those of you who wish not to use fluoride, Tom's of Maine recently introduced this total care toothpaste along side their more traditional non-fluoride offerings. Tom's of Maine is a fantastic company and produces some excellent products! Try this one out for yourself, you will not be sorry!