Dr. Bronner's Magic Liquid Organic Soap

How should I use the liquid soap?

(Source: Dr. Bronner's website)

For everyday body-washing: Get wet and pour soap full-strength onto hands-washcloth-loofah. Lather up, scrub down, rinse off, and tingle fresh and clean.

For other uses, dilute from one part soap into 40 parts water for light cleaning, to cutting it in half or using it full strength for heavy-duty grease-cutting jobs.

For shampoo, wet hair and scalp very thoroughly, squirt some soap into hands and work into a lather. Wash hair, then rinse well. Because soap can be drying for most hair types, using it as a shampoo is not one of our formal recommendations. Nevertheless, many people are fond of using it as such. People with short and/or curly hair seem to have the best luck using it for shampoo. Those of us with fine, straight hair sometimes feel it is difficult to rinse well. A dilute vinegar rinse is the best way to remove any residue.

For the laundry, use 1/4 cup to 1/3 cup for one regular load; adjust as needed depending on hardness of water. I've been told that adding a dash of baking soda makes it even better.
For pets, lather up well and apply to their body. Be careful to keep the soap and the lather away from their eyes. I find a mixture of peppermint and eucalyptus works best.

For toothbrushing, apply a drop or two of Dr. Bronner’s Magic Soap (I prefer the peppermint) to a wet toothbrush. Brush as you normally would, rinsing accordingly. Be careful about using more than a couple drops of soap, as you might start foaming at the mouth (last time I checked "rabid chic" was not hip). Many people with sensitive or softer teeth like to use our soap as toothpaste because it lacks abrasives.

Media

Trailer for documentary about Emanuel Bronner