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Know your clothes are "green!"

 

 

 

I was in Austin, TX at this great boutique over the weekend.  Found this tag (other side pasted below) on a number of pieces of clothing.  Turns out that Made-By is a Netherlands-based non-profit that is “an independent, umbrella label used by fashion brands and retailers to show consumers that their clothes are okay, i.e. that they are produced in a sustainable manner. The brands affiliated with MADE-BY use organic cotton and work with sewing factories that have a social code of conduct. MADE-BY is the first fashion initiative

to focus on environmental and working conditions throughout the entire production chain. The MADE-BY brands can be identified by means of a blue button. If you see one, you will know that brand produces its collection in a people- and environment-friendly manner.”

 

Cool, right?  They are trying to accomplish this both by helping fashion brands clean up their production process and by developing socially responsible production chains worldwide.

 

Check out more at their website.  Lots of in-depth information about clothing production, including some cool videos about organic cotton production.

 

 

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That's very cool!  It sounds like a great way to get some third-party verification for sustainability practices (maybe a little akin to Green-E for carbon offsets and RECs).

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